Monday, November 29, 2010

This Christmas, Give Her a Break / Molly-Outlet Update

The holiday season is here and we have gorgeous Molly throughout the Freeport outlet store.. so do make sure you pop by for a visit!
If you have not yet been, we are in Kungsbacka, just South of Gothenburg alongside some 60+ shops including Noa Noa, Acne, Levi's, Wesc and soooo many more.


P.S. With these pictures here, I am reaching back and remembering my very favourite Odd Molly give-away ever. She was a hand-painted Russian doll made of feather-light wood and encompassed everything a woman is and can be.
That is to say, she was many-layered and beautiful, imperfectly unique, changeable, filled with colour and, well, utterly spell-binding.
As you can see @ top, she was also the logo for our Fall 2007 collections... and possibly my own little personal heroine, too.
In love, Meredith

Sunday, November 21, 2010

Big News in the Works / Runway Runaway

We have some VERY BIG news to share, announcement to be made live next week... so keep your eyes peeled for the posting...

(hint: it may just involve the lucky recipient being flown to Stockholm for some nights to join us in this most beautiful city, including an exclusive visit to HQ and to our flagship boutique)

Until then, soak up the weekend, dearest friends!


Wednesday, November 17, 2010

SS2011 Open House by Le Mod

Another homerun open house concept and event from Le Mod. Thanks for sharing the love, Natalia! xoxoxoxo


Friday, November 12, 2010

The Results Are in...

The awards were held Wed night at the Stockholm City Hall, hosted by comedians Anna-Lena Brundin and Peter Apel, with a fab time shared by all!

I couldn't be more pleased to report we joined H&M, WeSC and designer Carin Rodebjer (voted Designer of the Year) among others in taking home a much honoured award this week. For us, it was that of "Supplier of the Year" in the Young Fashion category.

Big congratulations all around and have a gorgeous weekend!!

Tuesday, November 9, 2010

Habit Awards Draw Near

Looking forward to Nov 10th -- fast approaching -- when the results are announced for the Habit awards for "Interior Design Concepts" in the Retail Category and also for "Young Fashion" in the Brand/Designers Category where we are nominated.
Wish us good luck and lots of love right back!

Thursday, November 4, 2010

Tuesday, November 2, 2010

Behind the Scenes w/ Brent Lawler

MB York talks with Brent Lawler about the unique hairstyles created for us recently at Mercedes-Benz Fashion Week 2011.

Brent has worked for top publications around the world from Allure to Vogue Italia, Teen Vogue to Elle, so we were super excited at the opportunity to team with him for our runway presentation...

See more @

Monday, November 1, 2010

Starting a Positive Chain Reaction

Thinking back to the very first boutique...